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Journal Articles
Journal:
Journal of Tourism Futures
Journal of Tourism Futures 1–23.
Published: 21 August 2026
... framework for GAI-driven SGE, highlighting three central aspects: personalization, real-time support and contextual relevance. Design/methodology/approach To map the relationship between GAI, on-site information-seeking behavior and SGE, we adapted a structured approach based on MacInnis' (2011...
