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Keywords: Transformational travelers
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Journal Articles
Journal:
Journal of Tourism Futures
Journal of Tourism Futures (2022) 8 (3): 397–401.
Published: 14 June 2022
... and an expansion of consciousness. Design/methodology/approach This article is exploratory and with it, one intended to raise questions and hypotheses aiming to broaden the discussion scope on transformational marketing as a tool to create products that can not only conquer transformational travelers...
