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Keywords: Gen Z
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Journal Articles
The links between e-logistics service quality, attitude and repurchase intention of Gen Z in e-commerce
Open Access
Journal:
Journal of Trade Science
Journal of Trade Science (2025) 13 (2): 87–109.
Published: 26 May 2025
... from 290 Gen Z customers in Vietnam. Partial least squares structural equation modeling (PLS-SEM) is employed to test the measurement model and validate the research hypotheses. Findings The results revealed that all four dimensions of e-LSQ – return, condition, timeliness and availability...
