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Keywords: Advertisement dependent demand
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Journal Articles
Journal:
Kybernetes
Kybernetes (2020) 49 (6): 1645–1674.
Published: 18 September 2019
...Abu Hashan Md Mashud; Md. Rakibul Hasan; Hui Ming Wee; Yosef Daryanto Purpose This paper aims to simultaneously consider an inventory model with price and advertisement dependent demand, non-instantaneous deterioration rate with preservation technology investment, partially backlogged shortages...
