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Keywords: Classification algorithms
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Journal Articles
Journal:
Kybernetes
Kybernetes (2025) 54 (3): 1532–1553.
Published: 05 December 2023
... to gaining a competitive advantage. In order for businesses to have these advantages, they need to know and analyze their consumers. This study aimed to develop an alternative analysis method by using classification algorithms and regression analysis to measure and evaluate the effect of consumers' BR...
