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Keywords: Durable consumer goods
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Journal Articles
Journal: Kybernetes
Kybernetes (2015) 44 (1): 124–138.
Published: 12 January 2015
... the foundation of OCR-based customer segmentation. This study fits in the same realm but focusses on OCR of durable consumer goods with their complexity that brings new challenges to OCR-based customer segmentation researches. The data become extremely sparse (low in reviewers’ comment frequency) which makes...

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