Keywords: Multihoming
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Journal Articles
Journal: Kybernetes
Kybernetes (2024) 53 (3): 1039–1060.
Published: 28 February 2023
.... This drives multihoming in online platforms for both merchants and customers. Thus, once both customers and merchants are multihomed, what price and subsidy decisions should be made between platforms to compete to obtain optimal profits? The main purpose of this paper is to solve these problems and provide...

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