Keywords: New product
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Journal Articles
Journal: Kybernetes
Kybernetes (2020) 49 (12): 3099–3118.
Published: 04 February 2020
...Peng Yin; Guowei Dou; Xudong Lin; Liangliang Liu Purpose The purpose of this paper is to solve the problem of low accuracy in new product demand forecasting caused by the absence of historical data and inadequate consideration of influencing factors. Design/methodology/approach A hybrid new...

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