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Keywords: Product pricing
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Journal Articles
Journal:
Kybernetes
Kybernetes (2025) 54 (1): 585–621.
Published: 23 October 2023
... the product is launched, consumers are usually insensitive to product pricing, while customer demand in the second-hand market usually occurs after the product matures. These customers are more sensitive to changes in sales prices, so Yücel et al. (2019) consider the optimal inventory...
Journal Articles
Journal:
Kybernetes
Kybernetes (2021) 50 (2): 309–332.
Published: 03 February 2020
...Cui Zhao; Yao Zhang Purpose This paper aims to investigate the impacts of uncertain online reviews on product prices and profits of two competitive retailers. Design/methodology/approach First, the authors develop a game-theoretical model to determine the optimal product prices and profits...
