Keywords: Stochastic process
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Journal Articles
Journal: Kybernetes
Kybernetes (2013) 42 (5): 815–830.
Published: 24 May 2013
... Management Risk management Mathematical modelling Money‐back guarantees Real‐option approach Retail goods Stochastic process From the real‐option perspective, we can evaluate the consumers' perceived value of MBG adequately with the proposed model. In order to analyze the effects of some...

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