... field of health and wellness tourism by integrating advanced text mining techniques to analyze consumer feedback, offering a novel perspective on what drives engagement and satisfaction in this sector. Yavuz Selim Balcioglu can be contacted at: ysbalcioglu@gtu.edu.tr 23 12 2023 05 02 2024...

... science and develops an approach to demonstrate the methods and benefits of the different techniques. Design/methodology/approach Using Python Selenium, Beautiful Soup and various text mining approaches in R to access, retrieve and analyse user-generated content, we argue that (1) companies can...