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Keywords: Customer satisfaction
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Journal Articles
Journal:
LBS Journal of Management & Research
LBS Journal of Management & Research (2023) 21 (1): 64–80.
Published: 13 February 2023
...Sheeraz Shamsi; Sablu Khan; Mohd Afaq Khan Purpose The present study has been carried out to assess the effect of constructs of service convenience on customer satisfaction of the Indian online shoppers. Design/methodology/approach The primary data was collected through a structured...
