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Keywords: Content findability
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Journal Articles
Journal:
Library Hi Tech
Library Hi Tech (2013) 31 (1): 87–108.
Published: 01 March 2013
...Daniel Onaifo; Diane Rasmussen Purpose The aim of this paper is to examine the phenomenon of search engine optimization (SEO) as a mechanism for improving libraries' digital content findability on the web. Design/methodology/approach The study applies web analytical tools, such as Alexa.com...
