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Keywords: Smartwatches
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Journal Articles
What drives smartwatch adoption intention? Comparing Apple and non-Apple watches
Available to Purchase
Journal:
Library Hi Tech
Library Hi Tech (2017) 35 (1): 186–206.
Published: 20 March 2017
...Kuo-Lun Hsiao Purpose The purpose of this study is twofold. First, an integrated model will be developed based on task-technology fit, innovation diffusion theory and the new product adoption model in order to explore the factors that affect smartwatch adoption. Second, the differences...
