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Purpose

The purpose of this paper is to examine the phenomenon of cyberchondria in the context of the digital information era, highlighting how excessive online health information seeking can exacerbate health anxiety and contribute to maladaptive behaviours. It aims to explore the role of misinformation, low health literacy and limited access to reliable health resources in amplifying these effects, while emphasizing the importance of promoting e-health literacy, critical thinking and professional guidance to support informed health decisions and mitigate the negative consequences of cyberchondria.

Design/methodology/approach

This paper adopts a qualitative literature review design, synthesizing findings from existing research on cyberchondria, online health information seeking, misinformation and e-health literacy. Relevant peer-reviewed journal articles, systematic reviews and empirical studies published over the past two decades were identified through academic databases such as PubMed, Scopus and Google Scholar. The methodology involved a thematic analysis of the literature to identify key patterns, including the relationship between excessive online health searches and health anxiety, the prevalence of misinformation on digital platforms and strategies for mitigating cyberchondria. By integrating insights from multiple studies, the paper provides a comprehensive overview of the phenomenon and its implications for public health, information literacy and digital behaviour.

Findings

The findings indicate that excessive online health information seeking is widespread, particularly during public health crises and is strongly associated with cyberchondria and heightened health anxiety. A significant portion of online health content is misleading, exposing users, especially those with low health literacy or limited access to health care, to misinformation that can exacerbate anxiety and maladaptive behaviours. Evidence also highlights that promoting e-health literacy, critical thinking, reliable digital health resources and access to professional guidance can help mitigate these risks and support informed health decisions.

Social implications

Cyberchondria and excessive online health searching can heighten anxiety, strain family and social relationships, reduce workplace productivity and undermine trust in healthcare professionals. The widespread circulation of health misinformation on digital platforms can also influence public attitudes toward medical guidance, vaccines and preventive measures, highlighting the need for improved e-health literacy and access to reliable information.

Originality/value

This paper offers an original contribution by synthesizing research on cyberchondria, online health information seeking and misinformation in the context of public health crises. It uniquely integrates insights on the psychological, behavioural and social impacts of excessive online health searches while highlighting the roles of e-health literacy, critical thinking and professional guidance as strategies to mitigate these effects. By connecting these elements, the paper provides a comprehensive perspective on both individual and societal challenges in the digital health information era.

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