User privacy in the digital library environment: an investigation of policies and preparedness

With digital technology libraries can archive considerable resources of detailed information about their users. This data is generally regarded as confidential between the library and the individual, but it has potential interest for commercial organisations, law enforcement and security agencies, and libraries themselves, to assist in marketing their services. The Privacy in the Digital Library Environment project at Loughborough University, 2000‐2002, investigated the issues this raises. Findings suggested that users had low levels of anxiety about privacy when using libraries, but this was because they expected that libraries would not pass on personal data to other bodies. Librarians, whilst respecting privacy as a professional value in principle, did not give it a high rating against other values. Additionally, a significant minority of libraries was not well prepared for data protection. To assist the professional community, guidelines for privacy policy were drawn up on the basis of suggestions made by survey respondents.