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Keywords: Customer relationship management
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Journal Articles
Journal:
Library Management
Library Management (2023) 44 (8-9): 546–565.
Published: 31 October 2023
...Mir Bahader Purpose This study aimed to examine the relationship between customer relationship management (CRM)-based library services and head librarians' personal and academic variables. The status of CRM-based library services in the university libraries of Pakistan was also assessed...
Journal Articles
Journal:
Library Management
Library Management (2011) 33 (1-2): 123–125.
Published: 30 December 2011
...Penelope Campbell Jo Bryson . Managing Information Services: A Sustainable Approach . Farnham : Ashgate Publishing Limited 2011 . 368 pp. , ISBN: 978‐1409406969 £28.50 3rd ed. Paperback © Emerald Group Publishing Limited 2012 --> Customer relationship...
