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Keywords: Maersk
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Journal Articles
Journal:
Maritime Business Review
Maritime Business Review (2023) 8 (3): 209–224.
Published: 19 August 2022
...Enrico D'agostini Purpose This study explores the levels of Facebook engagement of the two largest Europe-based shipping lines, Maersk and Mediterranean Shipping Company (MSC), to discover the marketing orientation of the topics advertised and to ascertain whether they tend to be about brand...
Journal Articles
Growth in containership sizes to be stopped?
Open Access
Journal:
Maritime Business Review
Maritime Business Review (2017) 2 (3): 199–210.
Published: 15 September 2017
... Education Foundation 2017 Pacific Star Group Education Foundation Licensed re-use rights only Economies of scale Maersk Mega ships Slot costs Ultra large container ships The stunning growth of container ship sizes which is shown in Figure 1 is only powered by the economies of scale...
