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Quality management system provides the top management a self‐regulating tool to enhance the company’s operation. Hong Kong is coming to age with quality management. A trend has been developing in Hong Kong whereas construction contractors have to adopt and be certified under the ISO 9000 Quality Management Scheme (QMS) in order to become government contractors. It is found that even though the companies have adopted the QMS for over three years, however, their qualities of service do not improve as expected. Quality culture has not been firmly established in the construction sector in Hong Kong. Summarizes attitude, experience and the underlining factors that drive the construction contractors to the QMS system. Findings indicated that companies are forced to adopt the QMS rather than motivated from within the top management. The two distinctive incentives for adoption of QMS by the companies are to improve quality image and to satisfy client requirements, particularly the government. Concludes that motivation from within an organization is the only key to improving quality realistically.

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