... reputation as a valuable resource and its association with financial performance (Roberts and Dowling, 2002 ; Eberl and Schwaiger, 2005). Corporate image Financial performance Organizational performance Australia Robert Inglis can be contacted at: Robertinglis@rmit.edu.au © Emerald...

... element of a prosecution, while 49 per cent believed that adverse publicity was more important (De Prez, 2000a, p. 13). Most companies take their corporate images very seriously. Effective marketing attracts customers, investment, and high‐quality employees (ENDS, 2001, 2002). Prosecutions can have...