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Keywords: Pricing
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Journal Articles
The implications of merger for market share, audit pricing and non‐audit fee income: The case of PricewaterhouseCoopers
Available to Purchase
Journal:
Managerial Auditing Journal
Managerial Auditing Journal (2006) 21 (1): 7–22.
Published: 01 January 2006
...C.K.M. Pong; S. Burnett Purpose Concern has been raised over the impact of the PricewaterhouseCoopers merger on the competitiveness of the market for audit services. This paper aims to examine the market share and audit pricing of PricewaterhouseCoopers in the UK before and after its merger...
