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Keywords: Cognitive mapping
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Journal Articles
Journal Articles
Measuring Business Excellence (2017) 21 (4): 388–404.
Published: 20 November 2017
...Abbas Rezaei Pandari; Adel Azar Purpose The aim of this study is to present a model for service supply chain performance evaluation (SSCPE) based on fuzzy cognitive mapping (FCM). Design/methodology/approach Despite the unique nature of services, which distinguishes them from goods...

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