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Keywords: Collaborative innovation
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Journal Articles
Journal:
Measuring Business Excellence
Measuring Business Excellence (2011) 15 (3): 46–62.
Published: 30 August 2011
... of innovation. Findings The paper suggests potential strategies for conventional companies to engage consumers in knowledge (co‐creation) and collaborative innovation processes, formulating some hypothesis that could support an interpretative model of the capabilities needed to develop, maintain...
