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Keywords: Internationalization strategy
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Journal Articles
Journal:
Measuring Business Excellence
Measuring Business Excellence (2013) 17 (2): 48–60.
Published: 23 May 2013
... in Figure 1(d) . JOC has become one of the reference firms of excellence among Chinese firms thanks to its internationalization strategy. As an OEM firm, JOC was encouraged to transform and upgrade during the global crisis since 2008 and was able to acquire a prestigious Germany MNCs. JOC's...
