Skip to Main Content
V‐W. Mitchell
Close
Save search
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles

Using astrology in market segmentation

Available to Purchase
V‐W. Mitchell
Journal: Management Decision
Management Decision (1995) 33 (1): 48–57.
https://doi.org/10.1108/00251749510075383
Published: 01 February 1995
View article titled, Using astrology in market segmentation
Open the PDF for Using astrology in market segmentation in another window
Add to Citation Manager for Using astrology in market segmentation
Journal Articles

Handling Consumer Complaint Information: Why and How?

Available to Purchase
V.‐W. Mitchell
Journal: Management Decision
Management Decision (1993) 31 (3)
https://doi.org/10.1108/00251749310036306
Published: 01 March 1993
View article titled, Handling Consumer Complaint Information: Why and How?
Open the PDF for Handling Consumer Complaint Information: Why and How? in another window
Add to Citation Manager for Handling Consumer Complaint Information: Why and How?
Journal Articles

Understanding Consumers’ Behaviour: Can Perceived Risk Theory Help?

Available to Purchase
V‐W. Mitchell
Journal: Management Decision
Management Decision (1992) 30 (3)
https://doi.org/10.1108/00251749210013050
Published: 01 March 1992
View article titled, Understanding Consumers’ Behaviour: Can Perceived Risk Theory Help?
Open the PDF for Understanding Consumers’ Behaviour: Can Perceived Risk Theory Help? in another window
Add to Citation Manager for Understanding Consumers’ Behaviour: Can Perceived Risk Theory Help?
This Feature Is Available To Subscribers Only

or Create an Account

Close Modal
Close Modal