Keywords: Assertiveness
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Journal Articles
Management Decision (1994) 32 (6): 58–60.
Published: 01 August 1994
... to that objective and focusing on transmitting the meaning of what is being said, an interesting delivery style will automatically follow. Finally, exhorts speakers to be themselves, and to be assertive – neither aggressive nor apologetic. © MCB UP Limited 1994 Assertiveness Effectiveness Presentations...

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