Keywords: Behavioral theory of the firm
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Journal Articles
Management Decision (2024) 62 (3): 930–962.
Published: 04 April 2024
... the widely used intensity of performance feedback, to enhance our understanding of the behavioral theory of the firm. Pouya Derayati can be contacted at: pderayati@missouristate.edu 18 01 2023 09 06 2023 23 09 2023 17 12 2023 12 02 2024 © Emerald Publishing Limited...
Journal Articles
Management Decision (2023) 61 (7): 2201–2230.
Published: 23 June 2023
... to build upon (e.g. agency and upper echelons theories). Among them, Cyert and March's (1963) behavioral theory of the firm (BTOF) provides a plausible mechanism, proposing that firms use aspiration – “the smallest outcome that would be deemed satisfactory by decision-makers” (Schneider, 1992 , p. 1053...

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