Keywords: Chemical industry
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Journal Articles
Management Decision (1998) 36 (9): 568–579.
Published: 01 November 1998
... perspectives yields a more holistic view of strategy in the Classical Pigments business. © MCB UP Limited 1998 Chemical industry Models Multinationals Strategy Subsidiaries At the simplest level a business may become a multinational organisation just by replicating itself in a number...

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