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Keywords: Consumer behavior
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Journal Articles
Psychological distance in the metaverse: user consumption behavior and avatar facial maturity
Available to Purchase
Journal:
Management Decision
Management Decision 1–23.
Published: 07 August 2025
... avatars and explore their connection with users' consumption behaviors. Chunjia Han can be contacted at: chunjia.han@bbk.ac.uk 19 05 2024 08 10 2024 16 01 2025 11 03 2025 Metaverse Avatars Consumer behavior Psychological distance In November 2021...
Journal Articles
Journal:
Management Decision
Management Decision (2025) 63 (13): 96–122.
Published: 27 February 2025
... as multidisciplinary through quantitative methods. Based on an input–process–output consumer behavior model and content analysis, this study systematized existing knowledge and revealed that most knowledge encompassed the influence of personal and psychological consumer characteristics. Additionally, based on AI tools...
Journal Articles
Brand experiences and loyalty among young smartphone users: a serial mediation analysis
Available to Purchase
Journal:
Management Decision
Management Decision (2026) 64 (1): 261–284.
Published: 25 February 2025
... 2024 31 12 2024 06 01 2025 © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Brand satisfaction Brand love Brand advocacy Brand loyalty Consumer behavior Due to the swift progress in smartphone technology, these gadgets have...
