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Keywords: Core‐capabilities
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Journal Articles
Management Decision (2011) 49 (9): 1535–1548.
Published: 18 October 2011
...‐based model for business schools. Next, the case of a business school's experience with EQUIS is used to identify corecapabilities. Findings The paper emphasizes three corecapabilities that are strengthened through the EQUIS accreditation process: strategizing, changing and branding...

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