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Keywords: Database creation
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Journal Articles
Journal:
Management Decision
Management Decision (1994) 32 (7): 13–15.
Published: 01 October 1994
... of the number and quality of the potential clients they generate. © MCB UP Limited 1994 Clients Database creation Marketing Networks Professional service firms Until deregulation, well over 90 per cent of all new clients arrived at the professional practice through an introduction...
