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Keywords: Digital servitization
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Journal Articles
How can dynamic capabilities make sense in avoiding value co-creation traps?
Available to Purchase
Journal:
Management Decision
Management Decision (2022) 60 (3): 735–757.
Published: 10 June 2021
...-creation behaviors. Design/methodology/approach This paper collects rich interview and archival data from two Chinese manufacturing companies to examine value co-creation in digital servitization by the case study. Findings The paper discovers the value co-creation traps that enterprises face...
