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Keywords: Digital start-ups
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Journal Articles
Journal:
Management Decision
Management Decision (2024) 62 (8): 2558–2577.
Published: 07 March 2023
...Omkar Dastane; Juan Carlos Fandos-Roig; Javier Sánchez-García Purpose This study aims to explore customer perceived value (CPV) dimensions in the context of free mobile educational applications (EduApps) which are paramount in learning-based digital start-ups and are essential...
