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Keywords: Export marketing
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Journal Articles
Journal:
Management Decision
Management Decision (1991) 29 (8)
Published: 01 August 1991
... of scientific marketing methods are of paramount importance for the success of any firms wishing to operate in the Gulf area. © MCB UP Limited 1991 National cultures Economics Export marketing Middle East Society 38 MANAGEMENT DECISION 29,8 T he Persian Gulf offers great potential...
