... for building customer relationships. © Emerald Group Publishing Limited 2009 Customers Internet marketing Networking The ever‐increasing pace and evermore ubiquitous nature of social media increasingly embeds participants in various online social networking services. As a new phenomenon...

... and traditional processes are an important constituent of “evolutionary” rather than “revolutionary” innovation. © MCB UP Limited 2003 Internet marketing Management history Marketing strategy Electronic commerce A century’s end breeds hope, instils fear and demands forecasts. Social...