... of “Knowledge exchange in SMEs service innovation with design thinking”. Further, this study enriches the extant understanding of service innovation in the traditional sector (manufacturing and hospitality) and redefines the roles and relations of the dimensions of service innovation. Practical implications...

... realized through CSR initiatives and collaboration between mentor-mentee institutions. There is a need to understand how these knowledge exchanges continued despite the physical restrictions during the pandemic. In this direction, this study helps to understand how the DT&Ts played a critical role...