... process view of collaboration, Gray (1985) highlights the importance of interdependence as condition that facilitates collaboration efforts. She proposes a process of initial recognition of interdependence by partner firms, followed by a coincidence of values, culminating in a high degree of ongoing...

...Mattias Jacobsson; Timothy L. Wilson Purpose – First, the purpose of this paper is to describe and analyze the role of the components in the creation of a partnering way of working; second, to illustrate how the achievement of such collaborative state is dependent on a hierarchy of constructs...

... in such a scenario is largely determined by the competitive advantage of the network to which the firm belongs (Lakhal et al., 1999). Through “competitive collaboration” (Hamel et al., 1989), the various players in the value chain ensure that they benefit from their relationships. Each partner...

... and future trends discovering how this inter‐firm collaboration aims to turn around the plight of industry. © MCB UP Limited 2000 Small and medium sized enterprises Marketing Co‐operation Partnering Networking theories have attracted increasing attention during the 1990s although...