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Keywords: Perceived value
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Journal Articles
Journal:
Management Decision
Management Decision (2016) 54 (4): 946–964.
Published: 16 May 2016
...Chen-Yu Lin Purpose – The purpose of this paper is to examine the influence of consumers’ perceptions of convenience retailer innovativeness on their perceived value (PV) and store patronage intentions (PIs). Design/methodology/approach – A three-step PCRI-PV-PI model that integrates...
Journal Articles
Journal:
Management Decision
Management Decision (2014) 52 (8): 1346–1367.
Published: 09 September 2014
...Santiago Forgas-Coll; Ramon Palau-Saumell; Javier Sánchez-García; Eva María Caplliure-Giner Purpose – The purpose of this paper is to develop and test a framework to investigate the relationship between perceived value, satisfaction, trust and behavioral intentions and the moderator effect...
