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Keywords: Product adaptation
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Journal Articles
Journal:
Management Decision
Management Decision (2009) 47 (7): 1122–1132.
Published: 31 July 2009
... Limited 2009 Global warming Product adaptation Environmental management Why are the world's biggest, toughest, most profit‐seeking companies talking about the environment now? Simply put, because they have to (Esty and Winston, 2006 , p. 8). First and foremost, political reasons call...
