... the performance effects of internationalization than technological resources do. Related product diversification enhances the performance effects, while unrelated product diversification does the contrary. Research limitations/implications – The study focusses on listed firms in one country, and as a result...

...Diana Benito‐Osorio; Luis Ángel Guerras‐Martín; José Ángel Zuñiga‐Vicente Purpose The purpose of this study is to gain new insight into the true nature of the relationship between product diversification and performance, as well as to explore the roles the home country environment and time can...