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Keywords: Scenario planning
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Journal Articles
Management Decision (2002) 40 (5): 456–462.
Published: 01 June 2002
.... illustrates, scenario planning is one tool that many organisations, committed to redesigning their strategic planning processes, are using with some success. However, scenario planning requires both left‐ and right‐brain thinking styles. The elements of left‐brain thinking reflect the planning side...
Journal Articles
Management Decision (1995) 33 (4): 32–40.
Published: 01 May 1995
...David Mercer Describes in detail the simpler approach to scenario planning which retains the ability to handle uncertainty – the traditional reason for using such scenarios. States that their greatest virtue, however, is that their use naturally – and painlessly – widens managers′viewpoints...
Journal Articles
Management Decision (1994) 32 (6): 61–64.
Published: 01 August 1994
... that, in business,macroeconometric forecasts can easily be overvalued and should be used with care. They are certainly no substitute for fundamental scenario planning or indeed for short run risk management strategies. Given these points one may again question why firms use econometric forecasts so extensively...

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