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Keywords: Strategy change
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Journal Articles
Journal:
Management Decision
Management Decision (2021) 59 (7): 1684–1705.
Published: 03 June 2021
...Angela Greco; Thomas Long; Gjalt de Jong Purpose The aim of this research is to investigate the relationship between (dual) organizational identity and individual heuristics – simple rules and biases – in the process of strategy change. This paper offers a theory on identity reflexivity...
