Keywords: R&D
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Journal Articles
Management Development Review (1997) 10 (2): 59–60.
Published: 01 April 1997
... How does your company ensure the effectiveness of its research and development (R&D)? There is, of course, no easy or foolproof way. US firm Westinghouse believes that assessment by the businesses of R&D’s performance against ambitious, quantifiable and mutually set objectives is crucial...

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