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Keywords: Compatibility
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Journal Articles
Journal:
Managerial Finance
Managerial Finance (2024) 50 (2): 417–433.
Published: 01 September 2023
...Aslıhan Kıymalıoğlu; Serkan Akıncı; Akzhan Alragig Purpose This article aims to question the role of attitude towards behavior and bank reputation in the relationship between consumer compatibility and behavioral intention. Design/methodology/approach Using survey data from 640 mobile bank...
