Keywords: Business models innovation
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Journal Articles
Management Research: The Journal of the Iberoamerican Academy of Management (2011) 9 (3): 230–242.
Published: 15 November 2011
.... Furthermore, interaction with the business models of competitors provides insights into vulnerabilities of the model to competitive pressures as well as into opportunities for business model innovation (Casadesus‐Masanell and Ricart, 2010a, b). Finally, articulation of a profit and growth engine provides...

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