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Keywords: Content creation
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Journal Articles
Management & Sustainability: An Arab Review (2024) 3 (1): 16–29.
Published: 31 May 2023
...Said Elbanna; Loreta Armstrong Purpose This article aims to explore the advantages of integrating a new generative artificial intelligence (AI) technology in education. It investigates the use of ChatGPT in personalized learning, assessment and content creation and examines ways to manage its...

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