Keywords: Corporate social responsibility
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Journal Articles
Nankai Business Review International (2025) 16 (4): 598–632.
Published: 07 October 2025
... aims to examine the impact of chairman publicity on corporate philanthropy, which is a top-tier corporate social responsibility ( CSR ) activity related to national development priorities. It seeks to address the theoretical motivation that heightened publicity motivates chairmen to engage...
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Nankai Business Review International (2022) 13 (2): 318–339.
Published: 05 January 2022
...Yan Liu; Heng Xu Purpose This paper aims to investigate the motivation for firms to innovate their products to be socially responsible in the presence of the spillover effect. The follower of the innovation in corporate social responsibility (CSR) can benefit from the leader’s innovation...
Journal Articles
Nankai Business Review International (2020) 11 (2): 171–190.
Published: 13 February 2020
... of the altruistic consumers, the aggregate benefit to all the consumers who purchase the innovative product, the firm’s potential coordination cost and the consumer’s transportation cost. Originality/value The paper sheds light on a firm’s corporate social responsibility innovation and its product line...
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