Keywords: Retailing
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Journal Articles
Journal Articles
Nankai Business Review International (2010) 1 (2): 152–165.
Published: 04 June 2010
...Li Fei; Mi Bu; Wang Gao; Li Xiang Purpose The purpose of this paper is to study the positioning points of successful retail enterprises in China, and to try to conclude the general law for selecting the positioning points. Design/methodology/approach By analyzing the evaluation data...

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