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Keywords: Food marketing
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Journal Articles
Journal:
Nutrition & Food Science
Nutrition & Food Science (2014) 44 (4): 345–362.
Published: 08 July 2014
..., in light of the disgust for certain ingredients, like blood in Sanguinaccio, can have a negative effect on preference and willingness to pay (WTP). © Emerald Group Publishing Limited 2014 Consumer behavior Food marketing Experimental auctions Gastronomy Hedonic scores...
Journal Articles
Journal:
Nutrition & Food Science
Nutrition & Food Science (1999) 99 (6): 270–277.
Published: 01 December 1999
..., simple and positive healthy eating messages to the public if trends towards a more nutritious diet are to continue. © MCB UP Limited 1999 eywords Nutrition Diet Health Food marketing Since the 1970s consumers have been bombarded with messages extolling the virtues of a healthy diet...
