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Keywords: Intent to purchase
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Journal Articles
Journal:
Nutrition & Food Science
Nutrition & Food Science (2013) 43 (4): 304–312.
Published: 12 July 2013
...Alessandra Ferrarezi; Valéria Paula Minim; Karina Maria dos Santos; Magali Monteiro Purpose The purpose of this paper was to evaluate the impact of some labeling aspects on the consumer intent to purchase ready to drink orange juice and nectar. Design/methodology/approach The influence...
